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This Year's Most Popular Films Urged Us to Consume the Wealthy Once More. We Still Refuse to Listen.

A familiar theme runs through many of 2025's blockbuster hits. It's an idea that goes far back to the time of silent film comedy. In the new *Superman* film, the evil force is a envious, ruthless billionaire exploiting his immense fortune to smear Earth's mightiest protector while orchestrating world events for his own profit. In *Jurassic World: Rebirth*, the villain is a wealthy pharmaceutical heir investing tens of millions to trap the heroes into a monster-filled danger zone to boost his wealth. Within the animated sequel *Zootopia 2*, the wrongdoers are a dynasty of extremely affluent lynxes who pilfered a kindly mom’s beneficial creation and set her up for murder, all for their financial benefit.

A Tradition of Cinematic Wealth Disparity

Within the dystopian thriller *The Running Man*, the antagonist embodies a rich antagonist operating a TV network that earns a fortune by preying upon and eliminating people enduring extreme hardship, while using digital impersonations and a powerful propaganda machine to label them as selfish, shiftless, dangerous criminals. *Wicked: For Good* doesn't highlight economic inequality quite that directly, but its evil characters live in obvious luxury while taking advantage of and mistreating Oz's most vulnerable population, pushing them from their homes and into bondage. The Chinese animated hit *Ne Zha 2*, the year's number one film, contrasts the scrappy residents of a hardscrabble farm town against haughty aristocrats who inhabit extravagant gold-and-jade palaces floating overhead. Remarkably, the lighthearted farcical update *The Naked Gun* revolves around a billionaire's plan to cause worldwide catastrophe — to make money, needless to say.

There is little inherently notable in a string of movies presupposing that rich people have too much power, are devoid of conscience, and a bottomless, entitled desire for more wealth. "Rich people are villains and everyday folks are heroes" as a plot device dates back to the birth of movies, with early comedies setting his perpetually impoverished Little Tramp character against fat cats, authority figures, and inept, drunken millionaires. Starting with the Mickey Rooney/Judy Garland "Let’s put on a show" films of the 1930s to the 1980s dance movies that refreshed a similar story for the era of the greedy, harmful tech-bro villain, the complete chronicle of cinema is replete with "eat the rich" stories, which take it for granted that wealth is at odds with basic human values, and applaud the neutralizing, defeat, and sometimes demise of the rich and powerful.

The Outlet That Changes Nothing

Nevertheless, for some reason, we consistently fail to consuming the elite. On each occasion elected officials follow a public shooting event by blaming graphic media, I sigh with frustration, because if people truly were that susceptible — if regular exposure to an idea via media was enough to cause it to infiltrate the societal mindset — surely American society wouldn’t still revere billionaires. And yet the daily reports demonstrates regularly that a significant portion of Americans subconsciously equate riches with intelligence and social worth, even after decades of cinema's biggest movies promoting the opposite.

Actually, it seems like the never-ending cycle of class-conscious storylines in American cinema has given us a relief valve that impedes substantive reform. Given a regular dose of predominantly triumphant fables where the underdog wins, while the billionaires are neutralized and shamed, everyone can finish the film feeling good about justice being served. These films are like moral fairy tales, implying that institutions function, and that plucky heroes will weed out any corrupt individuals among the mostly industrious, moral, worthy wealthy who succeeded on their own merit.

A Sharper Edge in 2025

Even though 2025's movies are not novel in that regard, they certainly adhere to some modern developments among eat-the-rich stories: They’re getting more enraged, more pointed, more targeted, and apparently more lethal. It’s rarely enough nowadays to see rich people be taught a lesson in empathy, like in 1941's *Sullivan's Travels*, or forfeit their fortune to the people they subjugated, like in 1983's *Trading Places*. In 2025, selfish, cruel affluent villains were slaughtered by legendary creatures (*Death of a Unicorn*) and consumed by a colossal prehistoric creature (*Jurassic World: Rebirth*). They were blown up on a distant sphere (*Mickey 17*) and shot in the face directly on a broadcast (*The Running Man*). They were stabbed to death with a wine opener (*Companion*) and bludgeoned by an rising rival (*Him*).

"Almost none of 2025’s super-wealthy villains get the hauled off to jail ending, likely due to it’s become so apparent that rich people live by different standards, and are all too likely to buy their way out."

The "off to face justice" ending no longer satisfies anymore. Rather, these villains are likely to die at the final act of their movies, often in especially brutal, poetic ways.

Significant Exceptions

There are exceptions, certainly. Lex Luthor in *Superman* is only humiliated, exposed, and sent to prison. Evil mastermind Julian Dillinger in *Tron: Ares* winds up exiled to the computer world, where he’s clearly being saved for a follow-up film. Korda in Wes Anderson's *The Phoenician Scheme* loses all his money and is redeemed as a person. The antagonist family members in *Zootopia 2* are revealed to be frauds and deceivers, but they don’t meet|avoid

By

James Chen

A gaming industry consultant with over a decade of experience in slot machine technology and casino operations.

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